60 second Ad
With a nod towards the work of Frank Budgen (especially his Mercedes – “Office” commercial and work for Nike) Passport2Guides have created an ad that plays on the idea of alienation, information overload and being slightly lost when you first arrive. Loaded with fine detail (both visually and aurally) and editing techniques such as jump cuts, the pace flits around as we follow our subject (in this case superbly acted by Gin) on a journey of confusion and elongated discovery. The solution – Passport2Guides.com of course – quick, simple and fun! Enjoy. (Music: Candlelight – Wahoo(Jazzanova remix) (from Jazzanova Broadcasting, Sonar Kollektiv records 2006))
View low resolution version here
love it! x